Digital Marketing
What can What3Words do for Marketers?
The very simple concept behind What3Words is a system of 3 words assigned to every 3 square metres of the globe.
July 14, 2021
Tag: digital marketing
Digital Marketing
Affect people – but don’t annoy
With the roll out of iOS14 this year, which requires iPhone app users to explicitly opt in to share their unique Identifier for Advertisers (IDFA), it has become apparent that it is not sufficient to rely on blanket targeting to find your audience.
June 29, 2021